Designed a campaign concept for BlackBerry AtHoc, a Critical Event Management platform, to communicate how one trusted alert can rapidly coordinate thousands of people during emergencies. The concept uses AI-assisted storytelling and the visual metaphor of starling murmurations to represent speed, scale, and coordinated response.
Using my original illustrations as the creative foundation, I explored AI-assisted motion in Adobe Firefly to generate cinematic transitions, atmospheric effects, and expressive color shifts that enhanced storytelling and emotional impact.